SEO TIP : Keyword in your URL

Keywords in your URL help search engines and humans to better understand what your webpage and thus your website are about.

• http://domainname.com/turkey-basters.html is descriptive (more or less). http://domainname.com/default=1.html is not. If you were a search engine (or a searcher, which would you give more search cred?)
• Use your hyphens, turkey-basters rather than turkeybasters.  Search engines and human eyes like it better.

• In comedy, repetition is key, so use your keywords in your document, in your alt text, and so forth. You are building: a theme, a vision, a sacred hut in the woods for the devoted.